
Embrace the season of blooms with our breezy, beautiful kurtas!!

Sustainably styled, beautifully designed

Style is the art you wear!
TRENDING DESIGNS
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Zaitun – Olive Green Chikankari Kurta | A Touch of Nature 🌿
Regular price $65.00 USDRegular priceUnit price / per -
Sona – Mustard Yellow Chikankari Kurta | A Glow of Tradition 🌿
Regular price $65.00 USDRegular priceUnit price / per -
Rehana - Coral chikankari Kurta | A bouquet of roses
Regular price $65.00 USDRegular priceUnit price / per -
Kamali Peach Chikankari Kurta - Add a "Peach" of Elegance to Your Summer Wardrobe! 🍑
Regular price $65.00 USDRegular priceUnit price / per -
Diya – Yellow Chikankari Kurta | Radiate Elegance & Tradition ☀️
Regular price $65.00 USDRegular priceUnit price / per -
Victoria Sea green Chikankari kurta
Regular price $40.00 USDRegular priceUnit price / per -
Sharon Sea green Chikankari kurta
Regular price $35.00 USDRegular priceUnit price / per -
Priya Ocean Blue Chikankari Kurta
Regular price $35.00 USDRegular priceUnit price / per
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SUSTAINABLE
Timeless fashion pieces that last a lifetime and can be passed on to future generations, leaving the planet a better place for the next generation.
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EFFORTLESS
You design, we manage your commerce platform. Partner with us to start, manage, and expand your business, while your designs spark inspiration.
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AFFORDABLE
Elegance is not synonymous with high cost. Our collection offers authentic, affordable styles for your peace of mind. Embrace the luxury and your maharani moment!

We hear you!
Purchased the Anamika pink dress for a friend's wedding. Checkout was easy and product arrived exactly when I needed it and My Alamari went above and beyond to find alteration locations in Boston - Dr. Lien, Boston, MA

We hear you!
I was wowed by this beautiful dress and immediately had one custom made for me. The dress was fitting for the gala event and I received so many compliments on the dress - Ellen, Washington D.C

We hear you!
Rented this beautiful Lehenga for a wedding. The chanderi silk was very soft and the color is vibrant. My Alamari set me up with a tailor to alter the blouse. Was easy to order and shipped on time for my event - Savitha, Houston, TX

Preethi Pandey is a contemporary Indian fashion designer celebrated for her exquisite work in Chikankari, the centuries-old embroidery tradition rooted in the heart of Lucknow. With a vision to preserve heritage while embracing modernity, Preethi has carved a niche in the world of ethnic couture, bringing a fresh perspective to one of India’s most delicate and graceful craft forms.
Her path led her to the narrow bylanes of Lucknow, where she immersed herself in the craft of Chikankari, learning directly from the master artisans who have practiced the art for generations.
She is on a mission to elevate Chikankari from everyday kurta wear to statement couture. Her collections feature hand-embroidered bridal lehengas, ethereal kurtas, and fusion silhouettes that blend Chikankari cotton and silk.
What sets Preethi apart is her commitment to sustainability and artisan empowerment. She works closely with women-led artisan clusters in Uttar Pradesh, ensuring fair wages and preserving age-old embroidery techniques.